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Founder's Message
Founder's Message
Mr. Bian Zhiliang

Mr. Bian Zhiliang, owner of Taishan Sports Industry Group, founded Taishan Sports in 1978. He has been dedicated to the sports industry for more than 40 years. Adhering to the development concept of "Good Personality, Good Products" and based on R & D innovation, he has achieved a historic leap from a family workshop to the world’s stage of sports industry and has become a legend of national sports industry.

He is currently Member of the 13th CPPCC National Committee; Member of Education, Science, Health and Sports Commission of CPPCC National Committee; Vice-director of National Sporting Goods Standardization Technical Committee; Vice-chairman of China Sports Goods Industry Federation; Vice-chairman of National Sports Standardization Technical Committee; Director of Fitness and Sports Equipment Committee of National Cultural, Educational and Sporting Goods Association; Vice-director of Experts Committee on Standardization of National Culture and Sports Goods Industry; Chairman of the First Council of the National Strategic Alliance for Technological Innovation of New Fitness Equipment Industry; Vice-chairman of National Ice and Snow Industry Alliance; Founding Member of Samaranch Sports Development Foundation; Member of China Friendship and Peaceful Development Foundation; Executive Chairman of China-ASEAN Small and Medium-sized Enterprises Cooperation Committee, etc.

Founder's Message

With over 40 years of consistent effort and dedication, Taishan has crafted a golden brand with determination and action. It has supplied equipment and provided event support for numerous major international and domestic sports events such as 3 Youth Olympic Games,7 World University Games,7 Asian Games, a and over a thousand world championships and other large-scale events.                                                              

Taishan has created countless development miracles with its perfect record of "zero mistakes, zero failures, and zero complaints".

 

Three consecutive presidents of the International Olympic Committee have highly recognized Taishan, and nearly 100 presidents and secretaries-general of individual sports associations have visited the company. There are 2 major sports organizations also have strategic partnerships with Taishan which are: The World Sports Congress and The International University Sports Federation. 

 

In the process of internationalization, Taishan has established agents in more than200 countries and regions as well as collaborated with more than 40,000 universities in terms of market and talent resources.

Taishan has entered a new stage of explosive development.

 

The core driving force of Taishan's development lies in innovation. It possesses multiple national-level research and development platforms, including the "National Demonstration Enterprise for Manufacturing Champions," the "National Engineering and Technology Research Center for Sporting Goods," the "National Testing Laboratory for Competitive Sporting Equipment," the "National Industrial Design Center," and the "Post-doctoral Research Station."

 

Taishan has undertaken 2 national science and technology support programs and three national torch plans, and multiple scientific and technological achievements have received international recognition, filling gaps in the international field. With over a thousand full-time and part-time researchers and more than a thousand patents, Taishan has participated in the formulation and revision of over 100 national and international standards.

Taishan will continue to attach great importance to technological innovation, optimize its industrial structure, improve its industrial chain, enhance product quality, and promote standard elevation, transforming itself from an equipment supplier to a standard-setting enterprise In the future,

 

After nearly four decades of accumulation, Taishan has achieved impressive results in technological innovation, market expansion, international cooperation, and brand promotion. Taishan will enter the capital market in the future,  strengthen its talent team, actively carry out mergers and acquisitions, and leverage global talent, market, and technological resources to drive enterprise development.

At the same time, in line with the provincial government's requirement to "build a billion-dollar enterprise and establish a trillion-dollar industrial cluster"

 

 

Taishan is planning and deploying the construction of the "Taishan Sports International Industrial Park."

With the promotion of national fitness as a national strategy, the State Council has proposed that by 2025, the total scale of the national sports industry will exceed 5 trillion yuan. Adhering to the development philosophy of “Taishan Quality, Global Shared.

Taishan is strengthening the research, development, and promotion of fitness products for the whole people. It has launched fitness products such as intelligent fitness testing and intelligent playgrounds, established a large database, and pioneered intelligent fitness. The 2022 Winter Olympics held in China is of great significance in promoting the spread of the Olympic spirit in China. As a gold brand in China's sports industry, Taishan is actively developing ice and snow sports equipment to provide scientific fitness equipment and services for 300 million people to participate in ice and snow sports.

 

People of Taishan are full of confidence facing new opportunities and challenges,They will always take technological innovation as the driving force and serving the national fitness cause as their mission, providing the world with safe, environmentally friendly, intelligent, and scientifically sound fitness products and services, bringing the joy of sports to the world.